Let’s make magic happen. And by magic, I mean craft an enticing and persuasive message that makes people jump to action.
Here’s some samples of my work.
When can I put you on this page?
Video (Script + Production + Narration)
Nippon Biodiesel Fuel wanted to help small scale farmers in African countries and support the development of the agriculture industry.
To do that, they planned an app and a system that works in rural areas with weak Internet.
But, they needed funding from a major NGO to develop this app.
Words couldn’t show the transformation their app would bring to small-scale African farmers and the agriculture sector. So, they turned to video.
In 3 short videos, we highlighted what Agroponto did, how it benefited both farmers and nations, and why Nippon Biodiesel Fuel was the right partner.
They received their funding and now the app is being used in Mozambique and Angola.
What’s the difference between a Dietitian and a Nutritionist?
One of the top 3 questions a dietitian gets is “What’s a dietitian?”
Most people confuse a dietitian with a nutritionist (as another dietitian cries in dismay).
Both work with nutrition, food and behaviors. But only a dietitian is a licensed tile in the US (which means dietitians do things nutritionists can’t for your health)
This 82-second video tackles the difference between these two titles and demystifies who you can trust your health to.
The Science Behind Yogurt (and How It’s Made)
A lot of people assume dietetic students only learn about why food is healthy and how to make meal plans.
The truth is they’re knee deep in everything from biochemistry to food science. They learn about food and nutrition from just about every angle.
And in food science, you go deep into why food is the way it is.
This video for nutritional science students at the University of Arizona explains the science behind yogurt.
Videos can (and should) do more than sell your product or service. They help build a relationship with your perfect audience and showoff your brand personality.
But, your brand values videos still need to be engaging and persuasive to attract your ideal client.
PINK PIANO INC wanted to make sure the right people knew they saw them and their potential to make a positive impact.
We scripted 3 scripts to highlight what PINK PIANO values most: their customers, their employees, and their community.
Podcast Liftoff-About Me Page
If anyone is going to help you grow a 5-figure podcast, it’ll be Joe Casabona.
The promise of a $10,000 podcast should have podcasters flocking in masses…but something was missing.
That know, like, trust factor.
Joe needed to tell his story so website visitor got to know:
- Who Joe is
- Why working with him is a no brainer
- How he understands their struggles (because he’s been in their shoes)
Now his “about me” page tells his brand story with a hefty dose of credibility.
“This is the perfect love letter to my target audience”
” I showed this to a friend of mine and he said this was the perfect love letter to my target audience. The copy looks great, it reads like me and gave me valuable feedback and guidance as I built out my offer.”
Joe Casabona, Podcast Liftoff
Lemon Squeezy helps creatives sell digital products without worrying about staying tax compliant.
But they wanted to pivot toward SaaS companies too.
So we updated their homepage to show this. We:
- Targeted pain points for creators AND SaaS companies
- Added some brand personality
- Broke the SaaS homepage mold (because who wants to be like everyone else?)
“She really took the time to understand my goals for the course…and how to best put my brand on display…!””
“Ame is a true professional. She wrote amazing copy for my sales page for my new online course. She’s a great listener and really took the time to understand my goals for the course, who my target client would be for this program, and how to best put my brand on display by using my voice and tone in the copy. I would highly recommend working with Ame on any of your future copywriting projects for your business.”
Liz Jalkiewicz, The Dietitian Editor
China Importal-Compliance Gate Launch
China Importal is the go-to resource for product compliance if you manufacture your products in Asia.
In 2020, they branched out into their own SaaS product to help companies make sure their products met product compliance guidelines.
We decided an 3-email sequence was a great way to announce the launch and get early sign ups for the software.
“Ame’s emails helped us reach a 34.56% email open rate, and a 3.88% click-through rate“
“Ame Proietti helped us write emails for our new software launch campaign. Her emails helped us reach a 34.56% email open rate, and a 3.88% click-through rate – both of which are significantly higher than our average open rate. More importantly, these emails were also instrumental in driving new free users – and a significant number of paying subscribers.“
Fredrik Gronkvist, Asiaimportal (HK) Limited, Hong Kong